Posts Tagged ‘System’

Superior Scaffold introduces the new 4 wire electric system for suspended scaffolds

Our expert tells us about how this new 4 wire electric system replaces the traditional heavy 110 transformers on suspended scaffolds.

This is the first in a series of videos that will give tips and advice for the suspended scaffold / scaffolding users.


Virgin Mary statue taken down for repairs

Superior Scaffold was called back to Our Lady of Lourdes to add another level of scaffolding to the existing structure so crews could more easily remove the sections of the statue of the Mother Mary.

It has been taken down in sections and sent off for repair.  As you know, it was damaged in the earthquake.

 

I’ve compiled a few of the news stories here  – including a CBS news clip in which you can see the damage directly after the earthquake and the day before Superior’s emergency response team raced in and secured her in place.

 

 

Virgin Mary Statue Atop Lourdes Hospital In Camden Coming Down For Repairs « CBS Philly.

Virgin Mary Statud atop Camden hospital removed for repairs (philly.com)

Original Video of the statue directly after the earthquake.

Blessed Mother statue in Camden braces for Irene (philly.com)

The statue of the Virgin Mary will be restored to her former glory and reinstalled in her proper place.


Guy-Wire all over the statue of Mother Mary

Saving Our Lady of Lourdes

TIMELINE OF HOW A SCAFFOLD COMPANY SAVED AN ICON – in less than 24 hours!

At 1:51 pm on Wednesday 8/23/11 an earthquake of 5.8 magnitude rocked the east coast.  It was followed by two smaller aftershocks of 2.8 & 2.2.  On the whole, structural damage was fairly limited – given the wide scope of the quake.

Immediately, inspectors were sent out to every scaffold job site to make sure nothing had shifted, moved, or changed with the scaffolding around any of the structures.  As the world found out – there were a few national structures that were damaged, such as the Washington Monument and the National Cathedral.  But up in Camden, NJ a national treasure was teetering on the brink of disaster.

Medium Shot of the statue on top of the building with scaffolding

The statue on top of Our Lady of Lourdes Medical center had shifted and broken.  The big fear was that an aftershock would topple the statue of Mother Mary – not only breaking the iconic figure but endangering patrons at the medical center.  The call went out to Superior Scaffold’s emergency services unit.

Our Lady of Lourdes Shift and CracksChips from the statue

Timeline for a rescue:

7:30am – Superior received the call the morning after the quake.

8:30 am – Superior was on site assessing the damage up on the roof.  A material list was sent out, as well as calls to team members who assist in erecting the scaffolding on top of the roof.  A truck was loaded at the yard and sent to Camden.

11:00 am – The equipment truck as well as 6 team members arrives.  A plan was in place to get the scaffolding to the roof – not an easy task (which I will detail in another blog about access).  Crews would have to use freight elevators to the highest point and then all of the necessary equipment would have to be taken up several staircases that wind up through the hospital to the second roof.

Access to the roofAccess for crews to get to the statueRoof Access to Lady of Lourdes statue

Once to the lower roof, a stockpile scaffolding to be used up on the next level was made.  Portions of the scaffolding were actually assembled in the very small second roof and then handed up to the top section.  Crew members had to climb through several more narrow areas of the hospital just to reach the statue on the roof.  Once there, a rope and wheel hoist were used to get the scaffolding up to the statue where it could be put into place.

The superior team worked until the wee hours erecting the scaffolding and securing the iconic statue to make sure no further damage could be done should there be more aftershocks.   Guy-wires were strapped all around the statue and tied down to make sure she couldn’t and wouldn’t topple over.

Guy-Wire all over the statue of Mother Mary

3:00 am – Less than 24 hours after receiving the emergency call Superior’s team finished the job.

Our Lady of Lourdes ScaffoldingOur Lady of Lourdes in place

In the oncoming months, restoration crews will come in and repair the damage that was done.

Even though the images of the guy-wires strapping her down are intense – the statue of the Mother Mary on top of Our Lady of Lourdes Medical center is safe and secure.

Top of Our Lady of Lourdes Medical BuildingOur Lady of Lourdes statue on top of the Medical Center in Camden, NJ

Mother Mary looking over the city of Philadelphia

Hospital administrators could now rest safely, knowing that one call to Superior scaffold saved an icon. (Our Lady of Lourdes)


New article in ALH magazine features Superior Scaffold

Access, Lift & Handlers magazine’s September – October 2011 issue features a wonderful article by Lindsey Anderson.  In her Scaffold Market report she takes a look at how the recession has affected the overall scaffold and scaffolding industry and how companies are adapting to be successful.

She features several heavy hitters in the industry including Superior Scaffold, Philadelphia, PA.   The article also features several job photographs taken by Erik Highland.   Photographs include the renovation at Temple University’s Baptist Temple Church into the new performing arts center, the new Capital Health Hospital in Hopewell, NJ, and the renovation of Independence Hall tower in downtown Philadelphia.

You can read the article titled, Shifting Markets here.

 

Scaffold Industry Report

There are also several great quotes from CEO, Guy Bianchini on the long term outlook for Superior and others in the scaffolding industry.  Thanks to Lindsey for featuring Superior in ALH – and kudos for a great job on the Magazine Article.


Independence Hall Update – 10.4.11

Well, things are surely coming along at the Independence Hall Tower.  Crews have really done a terrific job getting the spire repainted, the ball and weather vane re-guilded, the roof flashing in place.  It’s looks great.  They have even taken most of the decorative urns down to have them repainted as well.   I saw it with my own eyes.  It’s been a good 6 months since I was last up on the scaffold.  I do have photos and will post them up tomorrow.   We got to see inside the bell housing as well.  They have put new metal flashing down in there as well and completely repainted the surrounding bell housing.  This new refurb should last another 100 years.  It’s pretty cool to see how the tower is taking shape as they move down further towards the ground and take down the decorative scrim.  We did notice that they are getting the gold colors in the clock faces as well.  Just a quick entry here but I will post more details when I get the photos up.


Superior’s Emergency scaffold service at Our Lady of Lourdes Medical Center – Camden, NJ

The earthquake did more than rattle buildings up and down the east coast.  It also toppled figurines at churches in Washington DC, and damaged statues and monuments as well.  One of them was the giant statue at the top of the Our Lady of Lourdes Medical Center in Camden, NJ.

Superior Scaffold was called because of our super fast response times (within 24 hours).  We got the call and within 24 hours we had an emergency scaffold in place to start repairing the cracks in the statue.

It’s one of the services that we pride ourselves on.  We have the fastest turn-around times in the business.

You can see the statue here in this photo from a very cool service from Bing Maps.

I will include the link too because it’s a great service that I never knew about.  It’s called Bird’s eye view  I would normally use google.


Getting Press for our company Part 4 – Success story #2 – The Cover of Access Lift & Handlers Magazine.

It’s crazy just how the world works sometime.  We had just gotten our stuff to Vince at Scaffold Industry Magazine and the article hadn’t even come out yet when someone in our office remembered being contacted by Lindsey Anderson over at  Access Lift & Handlers Magazine (part of KHL group).  Again, we turned her name over the Erik who told her about the work we were doing over at Independence Hall.  She was excited when she saw the images.  She even thought that we would get the cover shot of the magazine.  Yeah!

So, we went back to the press release and tweaked it a bit so it wasn’t the exact same as the one we sent to scaffold magazine.  By the way, I did inform her that we had already had an article coming out in the other periodical – it’s just good business to be honest about where you stuff is being seen.  She assured us that there were no worries.  We went back and forth a few times as Lindsey prepared the article and layout… She was very cool and professional throughout the entire process.  And a few weeks later… Bam.

The cover of Access Lift & Handlers Magazine.

The article inside was great and we had accomplished our goal.

See the article inside – here.

A giant shout out to both Lindsey over and Access Lift & Handlers Magazine, and Vince at Scaffold Industry Magazine for the work they did on the Independence Hall project.

We thought that this worked so well that we are now making this part of our over-all marketing strategy.


How we got Press for our Company – Part 3 (Success)

Everyone will tell you, that in business you need a bit of luck once in a while – and this was no different.  We had everything together and ready to go but who would we get it to?

And as bit of luck would have it, while going through our contacts, we remembered an email we had gotten from Vince Brennan, the editor at Scaffold Industry Magazine a few months prior, asking what we had going on.  Bam.  We gave Erik Highland, our photographer and marketing guy,  Vince’s name and number and said – “have it him.”,  which he obviously did, because a week later we were answering a list of questions he had prepared for us about our roll in the Independence Hall renovation.  Erik sent him some of the photographs (with and without the scrim) and Vince thought they might even be good enough to garner the cover shot!  How cool would that be?    We were all very excited about this opportunity.

For several weeks we went back and forth with the photographs and text that Vince had written for the article.  It was a terrific story and the photographs really helped accentuate the work we had done.

We crossed our fingers that our scaffold and scrim project would make it onto the cover of one of the biggest magazines in our industry.  But as fate would have it – we lost out to a man wearing a safety harness.  The issue was all about safety so they went with a logical choice.  But Vince did an awesome job with the article!  Superior Scaffold from Philadelphia got a 4 page spread on the inside of the magazine.

 

It worked.  Our small idea about documenting the job we did and then finding an angle for the story paid off.

And that wasn’t the end.  There was more to come!

See part 4.


Getting Press for our Company Part 2 (writing a press release and searching contacts)

Okay – we’ve made our plan.  We’ve picked the project that would be great for all of America to talk about (the renovation of Independence Hall) and we’ve gotten some fantastic photos of both phases of the job site.

Now what?

How do we get press for the scaffold work we’ve done?   We started by compiling a list of contacts that we have had over the years.  Some are still valid and some are not – but we look at them as possible leads to run a story on us.  While we are culling through our possible contacts we write a press release detailing our role in the renovation process.  Since we were not the general contractor (GC) but the scaffold company, we have a slightly different role in the process (mainly designing, renting, transporting and erecting the scaffolding).

So we come up with our angle on the story.  Every press release needs an angle.  Since the major papers in the area have all done a generic story on the renovation of the beloved landmark we need something new, something fresh that will still tie into the overall renovation project.

We find it in the decorative scrim that was added to our scaffolding.  That’s a cool story because, not only does the scrim add a great look to building while renovations are taking place but the structural engineering changes that had to be made to accommodate it were pretty significant.  So we detailed the equipment, the procedures and even include a few quotes from the engineers and the CEO of the company – and boom.  We are ready to get it out to the public.

For the correct format of writing a press release and/or what to include you can google or hit any of the search engines “How to write a good press release” and you’ll get plenty of guidance.

We knew that we wanted to be placed in some of the industry magazines so that’s where we focused.

A home run.  See part 3.


Getting Press for our company Part 1

PR seems like an easy thing to do.  Right?  Well, not so much.  We are experts in scaffolding not getting press.  But we did realize that is a vital part of our marketing mix.  The more we can tell and show people about the work we do the better they will understand our business and in turn hire us.  But how do you go about doing it?

The key for us was the word ‘show.”  We can have our engineers describe the architectural details all day long but what better way to showcase our  work than to photograph it.  That way, clients, customers and even general contractors can see just how good we are – especially on the historic projects where the utmost care is needed.

We decided that the Independence Hall project would be the perfect opportunity to do just that.  The first step was finding a photographer crazy enough to climb around the scaffolding we build.  We found him in Erik Highland.  Not only was his willing to go where most people never dared but seeing his work we realized that he could tell our story visually.

www.erikhighland.com

He took some awesome shots of the scaffolding in place and then some of the decorative scrim being installed.

 

Independence Hall Scrim

You can see more of those images by clicking here.

The shots told our story perfectly.  But now what would we do with them?

That was the million-dollar question.  I’ll detail that in part 2.