Getting Press for our Company Part 2 (writing a press release and searching contacts)
Okay – we’ve made our plan. We’ve picked the project that would be great for all of America to talk about (the renovation of Independence Hall) and we’ve gotten some fantastic photos of both phases of the job site. Now what? How do we get press for the scaffold work we’ve done? We started by compiling a list of contacts that we have had over the years. Some are still valid and some are not – but we look at them as possible leads to run a story on us. While we are culling through our possible contacts we write a press...
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